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Archive for 2022

What Creativity in Marketing Looks Like Today

The Team at Knock found this article by the Harvard Business Review interesting. If you love staying afloat on the newest marketing trends and enhancements like we do, you will enjoy this article. We are committed to always learning, growing and applying marketing techniques that will create exceptional results for our clients. To summarize: 1. Create with the customer, not just for the customer 2. Invest in the end-to-end experience  3. Turn everyone into an advocate 4. Bring creativity to measurement  5. Think like a startup To read the full article

Imagine- Color a Commodity?

We grab hundreds of colors, right at our fingertips. This hasn’t always been so easy. Colors had to be sourced for thousands of years- waiting for the perfect tint from years of mummification or a snail’s hard-labored mucus. Then used and traded for life savings. At Knock Marketing and Design, we LOVE color and everything each tint represents. We found a great article that explains what ends-of-the-earth (literally) we as a human race had to do to get the beginning of color sourcing. Makes finding the CMYK of a color sound too easy….. Call Knock Marketing and Design- Your Boutique… Read More