Imagine- Color a Commodity?

We grab hundreds of colors, right at our fingertips. This hasn’t always been so easy. Colors had to be sourced for thousands of years- waiting for the perfect tint from years of mummification or a snail’s hard-labored mucus. Then used and traded for life savings.

At Knock Marketing and Design, we LOVE color and everything each tint represents. We found a great article that explains what ends-of-the-earth (literally) we as a human race had to do to get the beginning of color sourcing.

Makes finding the CMYK of a color sound too easy…..

Call Knock Marketing and Design- Your Boutique Marketing Agency in Coeur d’Alene, Idaho.

Web Design. Logos. Print Design. Social Media Management. Creative Radio/TV Campaigns.

Read article:

https://getpocket.com/explore/item/how-humans-created-color-for-thousands-of-years?utm_source=pocket-newtab